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Account Manager Guidebook

Welcome, awesome UCM Account Manager! This guidebook will assist you with the many questions and challenges you may face as you provide strategic marketing direction to university departments.

Remember, to streamline communication and provide the best service, you function as the first and single point of contact with UCM. But don't fret -- you are backed by a professional staff of writers, web specialists and graphic designers who will contribute to all aspects of your client projects.

The revamped UCM website contains a ton of information about our services. Review the entire site yourself, then refer your clients there for further explanation about what we do. To see which departments you are responsible for, visit the account manager directory.